Libros importados con hasta 50% OFF + Envío Gratis a todo USA  Ver más

menu

0
  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional
portada Anything for a T-Shirt: Fred Lebow and the new York City Marathon, the World's Greatest Footrace (Sports and Entertainment) (in English)
Type
Physical Book
Year
2004
Language
English
Pages
304
Format
Paperback
Dimensions
22.9 x 15.3 x 2.2 cm
Weight
0.44 kg.
ISBN
0815608063
ISBN13
9780815608066

Anything for a T-Shirt: Fred Lebow and the new York City Marathon, the World's Greatest Footrace (Sports and Entertainment) (in English)

Ron Rubin (Author) · Syracuse University Press · Paperback

Anything for a T-Shirt: Fred Lebow and the new York City Marathon, the World's Greatest Footrace (Sports and Entertainment) (in English) - Rubin, Ron

New Book

$ 15.96

$ 19.95

You save: $ 3.99

20% discount
  • Condition: New
It will be shipped from our warehouse between Monday, June 17 and Tuesday, June 18.
You will receive it anywhere in United States between 1 and 3 business days after shipment.

Synopsis "Anything for a T-Shirt: Fred Lebow and the new York City Marathon, the World's Greatest Footrace (Sports and Entertainment) (in English)"

Fred Lebow was a dreamer, the kind of dreamer who pursued his dream and made it a reality. And the world is still reaping its rewards. So begins this inspiring chronicle of a humbly born Holocaust survivor who parlayed natural marketing smarts--and vision--into a major position in recent American sports. He started the New York City Marathon, an event that transformed footracing from an elite, austere sport into a wildly applauded, attainable pursuit for all. Forging a path across the city's five boroughs, the marathon covers a daunting 26.2-mile course. Ron Rubin's fascinating book tells how Lebow popularized the race. With a stroke of marketing wizardry he turned it into the world's largest block party: a gritty mixture of urban theater and kindly entrepreneurship. This event has honored the spirit of the moment, imbued competition with joy, and celebrated play. It put winning within the realm of every man and woman and became a race for all runners. Lebow mainstreamed the notion of marathoning into popular culture; some half-million Americans now participate in the events. Equally significant, the book describes how Lebow scored his greatest personal victory by running in the marathon he created after being diagnosed with brain cancer.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews