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portada Artificial Intelligence in Customer Service: The Next Frontier for Personalized Engagement (in English)
Type
Physical Book
Language
English
Pages
307
Format
Hardcover
Dimensions
21.0 x 14.8 x 1.9 cm
Weight
0.54 kg.
ISBN13
9783031338977

Artificial Intelligence in Customer Service: The Next Frontier for Personalized Engagement (in English)

Sheth, Jagdish N. ; Jain, Varsha ; Mogaji, Emmanuel (Author) · Palgrave MacMillan · Hardcover

Artificial Intelligence in Customer Service: The Next Frontier for Personalized Engagement (in English) - Sheth, Jagdish N. ; Jain, Varsha ; Mogaji, Emmanuel

Physical Book

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Synopsis "Artificial Intelligence in Customer Service: The Next Frontier for Personalized Engagement (in English)"

This edited volume elucidates how artificial intelligence (AI) can enable customer service to achieve higher customer engagement, superior user experiences, and increased well-being among customers and employees.As customer expectations dictate 24/7 availability from service departments and market pressures call for lower costs with higher efficiency, businesses have accepted that AI is vital in maintaining customer satisfaction. Yet, firms face tough challenges in choosing the right tool, optimizing integration, and striking the appropriate balance between AI systems and human efforts. In this context, chapters in this book capture the latest advancements in AI-enabled customer service through real-world examples. This volume offers a global perspective on this contemporary issue, covering topics such as the use of AI in enhancing customer well-being, data and technology integration, and customer engagement.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.

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