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Attitudes and Persuasion: Classic and Contemporary Approaches (in English)
Richard E Petty, John T Cacioppo (Author)
·
Routledge Chapman Hall
· Hardcover
Attitudes and Persuasion: Classic and Contemporary Approaches (in English) - Richard E Petty, John T Cacioppo
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Synopsis "Attitudes and Persuasion: Classic and Contemporary Approaches (in English)"
This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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