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Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country (in English)
Imtiaz A. Hussain
(Author)
·
Jessica Tartila Suma
(Author)
·
Palgrave MacMillan
· Hardcover
Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country (in English) - Hussain, Imtiaz A. ; Suma, Jessica Tartila
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Synopsis "Branding Bangladesh: From 'Bottomless Pit' to a 'Middle Income' Country (in English)"
This book explores Bangladesh's shift from a 'bottomless pit' into a 'middle-income' category. Six chapters in the book cover topics on microfinance growth, ready-made garment production, and social safety net programs playing pivotal roles particularly for women empowerment. In doing so, the book shows that the net effect was not just a change to the country's limited number of representative brands, but also a realization of many more brands to have built up over time.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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