Share
clear and to the point,8 psychological principles for compelling powerpoint presentations (in English)
Stephen M. Kosslyn
(Author)
·
Oxford University Press, USA
· Paperback
clear and to the point,8 psychological principles for compelling powerpoint presentations (in English) - Kosslyn, Stephen M.
$ 24.49
$ 34.99
You save: $ 10.50
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Friday, May 17 and
Monday, May 20.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
$ 20.40
$ 34.00
You save: $ 13.60
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My Wishlists
Origin: Spain
(Import costs included in the price)
It will be shipped from our warehouse between
Friday, June 07 and
Friday, June 21.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "clear and to the point,8 psychological principles for compelling powerpoint presentations (in English)"
True or False? Most PowerPoint presentations are: -compelling -illuminating -informative -clear and to the point Answer: False Make a change following the principles of Stephen Kosslyn: -a world authority on the visual brain -a clear and engaging writer Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people make and the simple ways to fix them. For example, never use underlining to emphasize a word--the line will cut off the bottom of letters that have descending lines (such as p and g), which interferes with the brain's ability to recognize text. Other tips include why you should state your conclusion at the beginning of a presentation, when to use a line graph versus a bar graph, and how to use color correctly. By following Kosslyn's principles, anyone will be able to produce a presentation that works!