Share
Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia (in English)
Marianne Sison
(Author)
·
Zeny Sarabia-Panol
(Author)
·
Routledge
· Hardcover
Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia (in English) - Sison, Marianne ; Sarabia-Panol, Zeny
$ 160.00
$ 200.00
You save: $ 40.00
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Monday, June 24 and
Wednesday, July 03.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia (in English)"
Diverse in economic development, political and mass media systems, the countries in Southeast Asia cast a unique light on the parallels between development-cum-participative communication and corporate social responsibility.In our globalized environments, knowledge of power, culture and the colonial histories that influence and shape business and governance practices are increasingly important. Focusing on six countries--Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam--the book discusses how public relations (PR) and corporate social responsibility (CSR) discourse are constructed, interpreted, communicated and enacted in this diverse emerging region. By connecting the disparate disciplines of participatory and development communication with PR and CSR discourse, this innovative text explores the tensions between concepts of modernity and traditional values and their role in engendering creativity, compliance or resistance.This book will be of interest to researchers, educators and advanced students in the fields of public relations, communication, corporate social responsibility, corporate communications and Southeast Asia studies.