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portada How to Write an Inspired Creative Brief, 3rd Edition: A Creative'S Advice on the First Step of the Creative Process (in English)
Type
Physical Book
Publisher
Year
2020
Language
English
Pages
142
Format
Paperback
Dimensions
22.9 x 15.2 x 0.8 cm
Weight
0.20 kg.
ISBN13
9780578808758
Edition No.
0003
Categories

How to Write an Inspired Creative Brief, 3rd Edition: A Creative'S Advice on the First Step of the Creative Process (in English)

Howard Ibach (Author) · Juju Books · Paperback

How to Write an Inspired Creative Brief, 3rd Edition: A Creative'S Advice on the First Step of the Creative Process (in English) - Ibach, Howard

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Synopsis "How to Write an Inspired Creative Brief, 3rd Edition: A Creative'S Advice on the First Step of the Creative Process (in English)"

Fundamentals on thinking about and writing the creative brief, the first step in the development of advertising creative. The document, and the process of briefing with the creative brief, can make the difference between mediocre creative solutions and work that measurably improves ROI.

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The book is written in English.
The binding of this edition is Paperback.

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