Share
Polling America: An Encyclopedia of Public Opinion [2 Volumes] (in English)
Clark, Richard L. ; Foster, Kelly N. ; Best, Samuel J. (Author)
·
Greenwood
· Hardcover
Polling America: An Encyclopedia of Public Opinion [2 Volumes] (in English) - Clark, Richard L. ; Foster, Kelly N. ; Best, Samuel J.
$ 217.37
$ 362.28
You save: $ 144.91
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My Wishlists
Origin: United Kingdom
(Import costs included in the price)
It will be shipped from our warehouse between
Monday, June 17 and
Tuesday, June 25.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "Polling America: An Encyclopedia of Public Opinion [2 Volumes] (in English)"
This revised edition is a comprehensive resource for understanding all aspects of public opinion polling in the United States, including major and emerging theories and concepts; historical and current methodologies; political, journalistic, and corporate uses; landmark events and developments in the history of polling; and influential people and organizations. The encyclopedia also illuminates how public opinion polling has become important in shaping the trajectory of American society and the views that Americans have about themselves and their fellow citizens.Specific big-picture topics explored include how data mining of internet and social media usage trends has shaped modern political and business advertising campaigns; the impact of politically partisan media outlets on public opinion; and attitudes of various sectors of the American electorate about diverse topics including gun control, abortion, immigration, marijuana legalization, and the nation's two main political parties.
![portada Polling America: An Encyclopedia of Public Opinion [2 Volumes] (in English)](https://images.cdn2.buscalibre.com/fit-in/360x360/68/af/68afb4cba27f58816b6275c2cd71789b.jpg "Polling America: An Encyclopedia of Public Opinion [2 Volumes] (in English)")
