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Story is the Strategy: How Strategic Narrative Transforms Brands (in English)
Woden's Folk Kindred
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· Paperback
Story is the Strategy: How Strategic Narrative Transforms Brands (in English) - Woden
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Synopsis "Story is the Strategy: How Strategic Narrative Transforms Brands (in English)"
The world's most successful organizations all share one thing in common: they know how to tell their story in a clear, compelling way. Developed by strategic brand storytelling firm Woden, Story is the Strategy lays out how organizations can develop their own brand story, and use it to align their teams, clarify their strategy, engage their customers, and achieve significant growth.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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