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portada The Other Side of Innovation: Solving the Execution Challenge (in English)
Type
Physical Book
Author
Publisher
Year
2010
Language
English
Pages
240
Format
Hardcover
Dimensions
24.2 x 16.4 x 2.3 cm
Weight
0.45 kg.
ISBN
1422166961
ISBN13
9781422166963
Edition No.
1
Categories

The Other Side of Innovation: Solving the Execution Challenge (in English)

Vijay Govindarajan (Author) · Chris Trimble (Author) · Harvard Business Review Press · Hardcover

The Other Side of Innovation: Solving the Execution Challenge (in English) - Govindarajan, Vijay ; Trimble, Chris

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Origin: Chile (Import costs included in the price)
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Synopsis "The Other Side of Innovation: Solving the Execution Challenge (in English)"

Companies can't survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them--turning ideas into actual breakthrough products, services, and process improvements. That's because "ideating" is energizing and glamorous. By contrast, execution seems like humdrum, behind-the-scenes dirty work. But without execution, Big Ideas go nowhere. In The Other Side of Innovation, Vijay Govindarajan and Chris Trimble reveal how to execute an innovation initiative--whether a simple project or a grand, gutsy gamble.. Drawing on examples from innovators as diverse as Allstate, BMW, Timberland, and Nucor, the authors explain how to: - Build the Right Team: Determine who'll be on the team, where they'll come from, how they'll be organized, how much time they'll devote to the project, and how they'll navigate the delicate and conflict-rich partnership between innovation and ongoing operations. - Manage a Disciplined Experiment: Decide how team members can quickly test their assumptions, translate results into new knowledge, and measure progress. Give innovation leaders a tough but fair performance evaluation. Practical and provocative, this new book takes you step-by-step through the innovation execution process--so your Big Ideas deliver their full promise.

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The book is written in English.

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The binding of this edition is Hardcover.

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