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Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies) (in English)
Bienvenido León
(Illustrated by)
·
Michael Bourk
(Illustrated by)
·
Routledge
· Paperback
Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies) (in English) - León, Bienvenido ; Bourk, Michael
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Synopsis "Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies) (in English)"
Online video's unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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