Name: competing for capital: investor relations in a dynamic world
Price: 66.47 USD
Availability: InStock
Author: bruce w. marcus
ISBN: 9780471448624

portada competing for capital: investor relations in a dynamic world

Type

Physical Book

Publisher

wiley

Author

bruce w. marcus

Pages

240.00

ISBN

0471448621

ISBN13

9780471448624

Synopsis "competing for capital: investor relations in a dynamic world"

the rapidly changing nature of the economic environment and the regulatory response to the scandals of the early part of the new century require a new look at traditional investor relations practices. new law and regulatory controls, new techniques of communication, globalization, the massive failure of the dot coms, and the reemergence of basic financial and security market principles that had been foolishly overridden in the 1990s all require a reevaluation of traditional investor relations techniques. competing for capital addresses all of these issues.