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portada Contemporary Case Studies on Fashion Production, Marketing and Operations (in English)
Type
Physical Book
Publisher
Author
Language
Inglés
Pages
243
Format
Hardcover
Dimensions
23.4 x 15.6 x 1.6 cm
Weight
0.54 kg.
ISBN13
9789811070068
Categories

Contemporary Case Studies on Fashion Production, Marketing and Operations (in English)

Chow, Pui-Sze ; Chiu, Chun-Hung ; C. Y. Yip, Amy (Author) · Springer · Hardcover

Contemporary Case Studies on Fashion Production, Marketing and Operations (in English) - Chow, Pui-Sze ; Chiu, Chun-Hung ; C. y. Yip, Amy

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Synopsis "Contemporary Case Studies on Fashion Production, Marketing and Operations (in English)"

Comprises case studies on contemporary practices and issues in fashion businessDocuments real-world practices in fashion business from production, marketing to operationsServes as a nexus of theories and practices to approach challenges in the fashion industry nowadaysAdvances knowledge for both the academia and the private sector in fashion business

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The book is written in English.

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The binding of this edition is Hardcover.

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