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Economic Value and Revenue Management Systems: An Integrated Business Management Model (in English)
Alessandro Capocchi
(Author)
·
Palgrave MacMillan
· Hardcover
Economic Value and Revenue Management Systems: An Integrated Business Management Model (in English) - Capocchi, Alessandro
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Synopsis "Economic Value and Revenue Management Systems: An Integrated Business Management Model (in English)"
Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism industry, the author takes a new approach and identifies dynamic pricing and service differentiation as key components of strategic management. Providing fresh insights into an ever-expanding sector, this book will be a useful tool for those studying business strategy and management, as well as value creation theory, as it ultimately presents an integrated business management model which will ensure sustainability.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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