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Introduction to Business (Paperback, B&W) (in English)
Lawrence J Gitman; Carl Mcdaniel; Amit Shah (Author)
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Independently Published
· Paperback
Introduction to Business (Paperback, B&W) (in English) - Lawrence J Gitman; Carl Mcdaniel; Amit Shah
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Synopsis "Introduction to Business (Paperback, B&W) (in English)"
Black & white print.Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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