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Management Information Systems: Managing the Digital Firm, Global Edition (in English)
Kenneth Laudon; Jane Laudon (Author)
·
Pearson Education Limited
· Paperback
Management Information Systems: Managing the Digital Firm, Global Edition (in English) - Kenneth Laudon; Jane Laudon
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Origin: Spain
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Synopsis "Management Information Systems: Managing the Digital Firm, Global Edition (in English)"
Forintroductory courses in IS (information systems) and MIS (managementinformation systems). The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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