Name: Marketing de Guerrilla
Price: 13.97 USD
Availability: InStock
Rating: 4.67 (3 reviews)
Author: Levinson, Jay Conrad ; Savage, Steve
ISBN: 9781600375125

Type

Physical Book

Author

Jay Conrad Levinson

Steve Savage

Publisher

Morgan James Publishing

Year

2009

Language

Spanish

Pages

432

Format

Paperback

Dimensions

22.9 x 15.2 x 3.0 cm

Weight

0.64 kg.

ISBN

160037512X

ISBN13

9781600375125

Edition No.

Synopsis "Marketing de Guerrilla"

When GUERRILLA MARKETING was first published in 1983, Jay Levinson was considered a pioneer with his unique "take no prisoners" approach to marketing, oriented to owners of small & medium-sized companies. Almost 20 years & 1,000,000 copies later, GUERRILLA MARKETING is now considered the Marketing Bible & the consulting book for entrepreneurs. Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today's marketers, this completely revised & expanded edition (Spanish version), identifies the following: The fastest-growing markets for the 21st century, with suggestions on how to reach them.Special strategies for forming strategic marketing alliances with other businesses.The latest tactics for independent contractors & those who do business on the telephone.Up-to-date information on the Internet & other technologies that help the guerrilla entrepreneur choose the proper business & make it grow.Management lessons for the entrepreneur in the 21st century.

Customers reviews

Salvador Ruelas BaltazarSunday, September 28, 2014
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" El servicio cumplio con mis espectativas y si recomiendo BUSCALIBRE.COM "
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Antonio AlvarezWednesday, November 25, 2015
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Josue Roberto FigueredoMonday, July 27, 2020
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" Gran ayuda para emprendedores, super "
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