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Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice (in English)
Deidre Pettinga; Azure Angelov; David F. Bateman (Author)
·
Rowman & Littlefield Publishers
· Paperback
Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice (in English) - Deidre Pettinga; Azure Angelov; David F. Bateman
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Synopsis "Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice (in English)"
This book will provide students in graduate level educational leadership courses a theoretical perspective on best practices in educational marketing. Additionally, veteran school leaders that want to become more savvy in the new competitive educational landscape will find the book helpful in making decisions that are both theoretically and strategically sound specific to marketing will find this book a go to support. Examples of effective best practice via real world case studies, as well as debrief questions and assignment examples for further discussion and learning will be provided.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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