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Mastering Product Innovation: The Ultimate Guide for Successful Design (in English)
Walter B. Herbst
(Author)
·
Archway Publishing
· Paperback
Mastering Product Innovation: The Ultimate Guide for Successful Design (in English) - Herbst, Walter B. ; Bonifilia Ceo the Edison Awards, Frank
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Synopsis "Mastering Product Innovation: The Ultimate Guide for Successful Design (in English)"
The book is written for, and from, practitioners of design and development, and reveals a proven methodology for success. All of the case histories were recognized as both award-winning products, to include the prestigious Edison Awards, as well as successfully winning in the marketplace. Irrespective of your professional background or fit within an organizational structure, and whether you are a team member or an entrepreneur, this proven methodology will convert "hopes and dreams" to a formulation for commercial success.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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