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Naked Sales: How Design Thinking Reveals Customer Motives and Drives Revenue (in English)
Justin Jones
(Author)
·
Ashley Welch
(Author)
·
Lioncrest Publishing
· Paperback
Naked Sales: How Design Thinking Reveals Customer Motives and Drives Revenue (in English) - Jones, Justin ; Welch, Ashley
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Synopsis "Naked Sales: How Design Thinking Reveals Customer Motives and Drives Revenue (in English)"
You've worked hard to make your sales operation a success, and you've achieved results. But in an age of ever-changing technologies and increasing customer demands, if you're selling like you always have, you're leaving deals on the table-and reducing potential. You can reinvigorate your sales organization, create new opportunities, and build competition-proof customer relationships when you start thinking like a designer. Design Thinking is a customer-centric innovation process that transforms the way one sells, whether it's an inside sales team or a group of field reps with multimillion-dollar portfolios. Welch and Jones's proven Sell by Design methodology will reduce the time it takes to get a first call, build pipeline, and increase deal size. And it reestablishes a deeper human connection in an era of automated response. Naked Sales will show you how firms like Salesforce, Hyland Software, and Ellie Mae are using this approach to stay customer-centric and increase revenue. Learn more at www.somersaultinnovation.com.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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