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portada Persuade: The 4–Step Process to Influence People and Decisions (in English)
Type
Physical Book
Publisher
Year
2021
Language
English
Pages
256
Format
Hardcover
Dimensions
23.1 x 15.5 x 2.5 cm
Weight
0.43 kg.
ISBN13
9781119778516
Edition No.
1

Persuade: The 4–Step Process to Influence People and Decisions (in English)

Andres Lares (Author) · Jeff Cochran (Author) · Shaun Digan (Author) · Wiley · Hardcover

Persuade: The 4–Step Process to Influence People and Decisions (in English) - Lares, Andres ; Cochran, Jeff ; Digan, Shaun

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Synopsis "Persuade: The 4–Step Process to Influence People and Decisions (in English)"

Transform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting. In this important book you'll discover: Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions Real world examples and practical exercises to illustrate and practice the concepts discussed A fun yet rigorous approach of a complex subject that can be practically applied in any business situation Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.

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