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Pivot: How Top Entrepreneurs Adapt And Change Course To Find Ultimate Success
Remy Arteaga, Joanne Hyland
Synopsis "Pivot: How Top Entrepreneurs Adapt And Change Course To Find Ultimate Success"
Every Day, Business And Corporate Startups Take Action Based On Assumptions. Yet These Assumptions Are Largely Based On Guesswork That Leads To In Best - Case Scenarios Costly Mistakes, And In General To Failed - Ventures. Based On Proven Theories, The Authors Argue That Instead Of Expending Time And Resources To Building Minimally Viable Products, Startups Need To Plant To Conceptualize New Business Opportunities, Pivot As Required To Experiment With These Opportunities, And Accelerate To The Marketplace With A Dunk. Business And Corporate Startups Share Common Principles For Success Yet There Are Notable Differences In Dealing With Resource And Organization Uncertainties As Well As Scope And Scale Of New Business Opportunities That Will Be Addressed Throughout. This Book Is About Providing A Roadmap For Entrepreneurial Success In Corporate Ventures As Well As New Startups Based On 15+ Years Of Academic Research And Many More Years Of Experience In Business And Corporate Startups. Additionally, The Digital Component Of The Book Will Include A World - Class Strategic Innovation Methodology That Is In Demand From Corporations Worldwide. The Methodology Will Make Use Of A Comprehensive Uncertainty Reduction Tool Suite
