Share
Principles of Marketing (2023 Edition) (paperback, b&w) (in English)
Mark Green
(Author)
·
Linda Hoffman
(Author)
·
Maria Gomez Albrecht
(Author)
·
Independently Published
· Paperback
Principles of Marketing (2023 Edition) (paperback, b&w) (in English) - Gomez Albrecht, Maria ; Green, Mark ; Hoffman, Linda
$ 36.20
$ 42.99
You save: $ 6.79
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Monday, June 17 and
Tuesday, June 18.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "Principles of Marketing (2023 Edition) (paperback, b&w) (in English)"
Black & white print.Principles of Marketing is designed to meet the scope and sequence for a one-semester marketing course for undergraduate business majors and minors. Principles of Marketing provides a solid grounding in the core concepts and frameworks of marketing theory and analysis so that business students interested in a major or minor in marketing will also be prepared for more rigorous, upper-level elective courses. Concepts are further reinforced through detailed, diverse, and realistic company and organization scenarios and examples from various industries and geographical locations. To illuminate the meaningful applications and implications of marketing ideas, the book incorporates a modern approach providing connections between topics, solutions, and real-world problems. Principles of Marketing is modular, allowing flexibility for courses with varied learning outcomes and coverage.
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
✓ Producto agregado correctamente al carro, Ir a Pagar.
