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The Fundamentals of Business-To-Business Sales & Marketing (in English)
John Coe
(Author)
·
McGraw-Hill Companies
· Hardcover
The Fundamentals of Business-To-Business Sales & Marketing (in English) - Coe, John
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Origin: Chile
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It will be shipped from our warehouse between
Thursday, May 30 and
Monday, June 10.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "The Fundamentals of Business-To-Business Sales & Marketing (in English)"
B2B sales and marketing executives have been hard-hit by increasing sales demands, plummeting budgets, and highly touted techniques that promise more than they deliver. The Fundamentals of Business-to-Business Sales & Marketing shows executives how to integrate traditional B2B selling methods with effective and proven new technologies.Covering database marketing, microclustering, accurate ROI measurement, and more, this no-nonsense book provides a dynamic, hands-on approach for selling more while spending less, and meeting today's relentless revenue and margin demands.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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