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The Idea Writers: Copywriting in a new Media and Marketing Era (in English)
T. Iezzi
(Author)
·
N. N/A
(Author)
·
Palgrave MacMillan
· Paperback
The Idea Writers: Copywriting in a new Media and Marketing Era (in English) - Iezzi, T. ; N/A, N.
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Synopsis "The Idea Writers: Copywriting in a new Media and Marketing Era (in English)"
The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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