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The Successful Coffee House: 22-Day Action Plan to Create a Relevant and Profitable Business (in English)
David J. Morris
(Author)
·
Chris Heyer
(Author)
·
Lon Laflamme
(Author)
·
Dillanos Coffee Roasters, Inc
· Hardcover
The Successful Coffee House: 22-Day Action Plan to Create a Relevant and Profitable Business (in English) - Morris, David J. ; Heyer, Chris ; Laflamme, Lon
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Synopsis "The Successful Coffee House: 22-Day Action Plan to Create a Relevant and Profitable Business (in English)"
The Successful Coffee House is a roadmap for owners of retail specialty coffee businesses. It offers 22 practical and inspiring "Action Days " that will set your imagination and business plan ablaze, including: - Creating your own Specific Brand Image (SBI) - Developing a flexible business that can evolve with industry trends - Using holistic branding to maximize your customer experience - Crafting a business that is unique with uncompromising quality - Creative ways to differentiate your coffee house - Barista hiring tips to ensure an engaging culture - Techniques to keep your staff motivated - Today's coffee house design trends - The role of the professional barista - Creating your own business plan - Weekly Playbook to increase ticket averages
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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