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Untersuchung der Werbewirkung von Ingame-Advertising: Eine empirische Erhebung zur Wirkung von Werbung in Computerspielen am Beispiel von Need for Speed
Aleksa-Carina Putinas (Author)
·
Vdm Verlag
· Paperback
Untersuchung der Werbewirkung von Ingame-Advertising: Eine empirische Erhebung zur Wirkung von Werbung in Computerspielen am Beispiel von Need for Speed - Aleksa-Carina Putinas
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